This weekend marks the beginning of May and with it the most eagerly awaited movie releases, including the return of a generational classic to celebrate its twenty-fifth anniversary. In recent weeks, the movie listings have become more varied, interesting, and increasingly unique. One of themis... Read more
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Travel and tourism agencies currently face fierce competition, and customers are constantly evolving. Therefore, having a solid digital marketing strategy has become essential to stand out and capture the attention of travelers. That is why a carefully structured digital marketing strategy for tourism companiesallows themto... Read more
In what has been described by the brand as the "largest marketing investment in its history," Puma aims to position itself in the field of sports performance. This is how the strategy to "elevate" the brand is being carried out. "Our new global brand campaign is PUMA's largest marketing investment inits history." Read more
Coca-Cola's marketing and advertising strategy often involves launching special editions of its cans. On this occasion, the famous Coca-Cola cans with people's names written on them or containing messages of hope were very well received. Now they are teaming up with Marvel to launch a series of collectible illustrated cans withdifferent designs. Read more
Harland Sanders, better known as Colonel Sanders, founder of Kentucky Fried Chicken (KFC), is one of the most successful stories and has inspired many entrepreneurs to generate profits, primarily because success came to him at an advanced age. We know that KFC is one of the food franchiseswithRead more
Social selling is a technique in which we can build relationships, establish trust, and increase our sales through platforms such as LinkedIn. It uses a strategy and approach that involves the effective use of social media platforms to build relationships, foster trust, andgenerateRead more
We know that Artificial Intelligence is here to stay, and this new technology will play an even more important role in content marketing, so it is essential to be familiar with Artificial Intelligence tools for creating high-quality images, among other things. Like other tools, Artificial Intelligence image generators createphotographs. Read more
Bacardi and the Cuban singer are implementing a strategy that seeks to leverage the popularity and reach of well-known figures to enhance the brand's image and connect with wider and more diverse audiences. This is particularly significant for several reasons. First, it marks the first foray by Cabello, aGrammy-nominated artist.Read more
In Chicago, hot dog establishments often don't give enough ketchup or don't give any at all. This is because the makers of this tasty food consider it sacrilegious to put sauce on a sausage, but there are many consumers who like to put ketchup on theirs. Andthat's why... Read more
Nowadays, brands and various products seek to make an impact in different ways, which is why they have taken on an important role in purchasing decisions. By partnering with influencers, brands have found a productive way to sell. Influencers have gained enormous relevance thanks to their simple wayofRead more