On August 20, we experienced a very special night at Big Bola Antea, Querétaro. After weeks of preparation and much excitement, we officially launched the seventh edition of Inspiración Alternativa, an edition that represents much more than just a new issue... it represents evolution, perseverance, community, and teamwork. This is not just any edition.It is... Read more
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Business News, Business, Digital Strategy, Marketing, Media, Advertising, Querétaro, Trends | 0 comments | March 14, 2022 | 4
How to transform our weaknesses into an area of opportunity It should be emphasized that this strategy can generate different benefits for your company, business, or venture. Below, we will discuss everything from its definition to the advantages generated by its use and application. As mentioned above, this is an effort thatcan... Read more
Culture, Business, Digital Strategy, Marketing, Media, Outdoor Media, General News, OOH, Advertising, Querétaro, Trends | 0 comments | February 4, 2022 | 2
What is it and how can it be applied correctly? First of all, we must understand what we mean when we talk about communication and how it works. Communication is the act of expressing a message between two or more individuals with the aim of exchanging information through verbal or nonverbal language.Read more
Business, Digital Strategy, Marketing, Media, Outdoor Media, OOH, Advertising, Querétaro, Trends | 0 comment | January 31, 2022 | 3
NATIONAL AND INTERNATIONAL AIRPORTS AND WHY? First of all, how do these two differ? A national airport is an air hub that only handles flights within a region or country, unlike an international airport, which is usually located in major cities within a country, mainly its capital.Read more
Web Design, Digital Strategy, Marketing, Media, Advertising, Querétaro, Technology, Trends | 0 comments | January 14, 2022 | 7
How to stand out in the new normal? If you're wondering how to stand out from other brands, here's one of the options you can use to advertise effectively and maintain your market presence. You've probably already realized what our new normal is, where everything... Read more
Design, Business, Marketing, Media, Outdoor Media, Advertising, Trends | 0 comments | June 18, 2021 | 4
ADVERTISING CAMPAIGNS ON BUSES IN QUERÉTARO The return to normalcy of regular transportation, such as buses in Querétaro, is an excellent means of advertising. This type of advertisement can be a medallion or an integral ad covering the entire bus. This mass media is very cost-effective compared to mobile billboards, spectaculars,andRead more
Every day, people are bombarded with a huge number of advertisements, and many of them are undoubtedly billboards. These are an essential part of an outdoor advertising campaign. Billboards come in different shapes and sizes. They occupy large metal structures, with a vertical plane on which an advertising message is placed.Read more