En 2026, la relación entre la publicidad y la inteligencia artificial (IA) ha pasado de ser una tendencia experimental a convertirse en el núcleo operativo de la industria. La IA ya no solo optimiza tareas aisladas, sino que orquesta procesos completos, desde la creación hasta la compra de medios en tiempo real. eligencia artificial seRead more
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Katherine Quintero Roque Digital Magazine Stands: The Advertising of the Future, Today in Querétaro That is why Inspiración Alternativa magazine created this new method of disruptive advertising, adapting to new advertising methods. We know that everything now moves at the speed of a click, and that we cannot stick with traditional media.AlsoRead more
From television to telephone: how advertising has changed over time. For years, television was the medium par excellence for advertising. Twenty- or thirty-second commercials were every brand's dream: they appeared during prime time, reached millions of people, and had the power tobecomeRead more
McDonald's new proposal, which was revealed by consumers themselves, continues to be a driving force in the advertising industry, where brands are betting on new proposals to win over consumers. It was here that they were surprised because the brand launched the first scented billboards, and many claimed that they smelledlike Read more
We know that Artificial Intelligence is here to stay, and this new technology will play an even more important role in content marketing, so it is essential to be familiar with Artificial Intelligence tools for creating high-quality images, among other things. Like other tools, Artificial Intelligence image generators createphotographs. Read more
Cybersecurity is the protection of our data in the digital space, such as our personal information, banking details, documents, and photos. When it comes to cybersecurity, we must consider three factors that together guarantee protection against cyberattacks, which are becoming more frequent today. Confidentiality: This should lead usto... Read more
BECOMING A CONNECTED SOCIETY. Do you know what that is? It is the technology that allows us to access virtual reality, share with other users anywhere in the world, and transform us into a connected society. Can you imagine being able to take your dream trip through Europe or have coffee with yourfriends? Read more
Web Design, Digital Strategy, Marketing, Media, Advertising, Querétaro, Technology, Trends | 0 comments | January 14, 2022 | 7
How to stand out in the new normal? If you're wondering how to stand out from other brands, here's one of the options you can use to advertise effectively and maintain your market presence. You've probably already realized what our new normal is, where everything... Read more
MKT 2022 They will change the world Following the COVID-19 pandemic, global economic recovery has been very slow. However, it is expected to strengthen in 2022 and achieve the necessary upturn to restore millions of jobs. Digital marketing has been no exception, according to Grupo M inthe United States. Read more
Business, Marketing, Media, Outdoor Media, Advertising, Technology, Trends | 0 comments | August 5, 2020 | 3
GENERATING POTENTIAL SALES The common goal in many contemporary companies is to obtain that sales opportunity, to serve that customer with reliable data, all with the aim of increasing the reputation of the service. It is at that moment that we have generated a 'lead'. There are several ways to generate it.Read more