ADVERTISING AND MARKETING IN POLITICAL CAMPAIGNS 2021 MEXICO Political campaigns will be conducted differently this election year, supported by traditional mass media such as TV, radio, billboards, and any other media that does not involve direct contact with citizens. The new advertising approach that will play an important roleis... Read more
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WHAT IS ROAS? When we make any kind of investment, we must always take into account a subsequent metric in order to review the results obtained. Was my investment worthwhile? There is a performance indicator that has a significant influence on digital marketing called ROAS (Return on Advertising Spend).Read more
Business, Marketing, Media, Outdoor Media, OOH, Advertising, Trends | 0 comment | August 19, 2020 | 7
REAL DATA, GUARANTEED SALES Each person receives an average of 3,000 advertising impressions per day, whether on the street, in stores, on the radio, on social media, on television, via text message, email, etc. That is why the amount of outdoor advertising media such as buses, bus shelters, billboards, bridges, mupies, mobile billboards, static billboards, andsections is impressive.Read more
Business, Marketing, Media, Outdoor Media, Advertising, Technology, Trends | 0 comments | August 5, 2020 | 3
GENERATING POTENTIAL SALES The common goal in many contemporary companies is to obtain that sales opportunity, to serve that customer with reliable data, all with the aim of increasing the reputation of the service. It is at that moment that we have generated a 'lead'. There are several ways to generate it.Read more
You are looking for tarpaulins to put up in your business for a frame, a spider, or a billboard. A timeless advertising method is to put up an outdoor advertisement so that you can be located and seen from a distance. It is necessary to know what type of material to use depending on whether it is indoors or outdoors. The time you wantit to last depends on the type of material you choose.
One of the best calling cards today is our own website, which allows us to connect at any time to enjoy a wide variety of services and information. But for this to happen, we need the best IT hosting support so that our company can befound. Read more
It is a way to attract the target audience and grow the network of customers and prospects through interesting content and valuable ideas that grab people's attention and create a positive perception of the brand. The aim is to increase salesandRead more
Small business owners are very busy people. In addition to managing and administering, they must identify business opportunities, collaborate with their staff, and continuously review the market in which their company operates in order to develop or hire someone to carry out an advertising campaign. It is difficult to imagine that, withso manyRead more
The inbound methodology is based on attracting users to our brand, rather than directly impacting them. Therefore, inbound marketing techniques are characterized by being less intrusive than more traditional advertising methods. The first phase of the inbound methodology is based on attracting quality traffic to our website, that is,Read more
Everyone wants to make money on Instagram because it's the social network of the moment. Millennials and centennials are on it, and they're very active users. Instagram started out as a simple platform for sharing photos, and since its launch in 2010, it has become a huge success. Of course, we must bear in mind thattoday... Read more