Mupis are an excellent advertising tool for conveying messages in an effective and attractive way. This advertising format consists of a vertical support structure, usually located in high-traffic public spaces such as streets, avenues, shopping centers, or public transport stops. This support is usually made up of astable base.Read more
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Our digital totems feature a vertical monitor with Full HD resolution and integrated bright tones, making them high-quality devices. Installation is extremely simple and they can be used immediately. The size is that of a pedestal screen, promoting the correct display of the image anddetails. Read more
For 17 years now, we have been reporting, accompanying, and interacting at the national level with high-quality journalism, highly informative content, and a team of communications professionals. We cover local, regional, national, and international news in the fields of politics, sports, and a wide variety of topics that appeal to children, teenagers, and adults.OurRead more
Reducing emissions in advertising is one of the recommendations made by IAB Spain, the advertising, marketing, and digital communications association in Spain, during the 2024 Sustainability Conference, sponsored by Adevinta. The launch of this updated version aims to help all participants in theecosystem value chain.Read more
Artificial Intelligence claims another victim. Two days ago, New York hosted the big fashion event, the 2024 MET Gala, and, as every year, the event left us with some memorable looks. Some of the celebrities who stood out most with their outfits were Jennifer Lopez, one of thehosts... Read more
Sports marketing today is synonymous with success, as never before have the two been so closely linked. The sports industry has embraced the potential of marketing, with many brands increasingly using eye-catching strategies that give them an edge over their competitors. Hereyou can read more.
Coca-Cola's marketing and advertising strategy often involves launching special editions of its cans. On this occasion, the famous Coca-Cola cans with people's names written on them or containing messages of hope were very well received. Now they are teaming up with Marvel to launch a series of collectible illustrated cans withdifferent designs. Read more
Social selling is a technique in which we can build relationships, establish trust, and increase our sales through platforms such as LinkedIn. It uses a strategy and approach that involves the effective use of social media platforms to build relationships, foster trust, andgenerateRead more
Nowadays, brands and various products seek to make an impact in different ways, which is why they have taken on an important role in purchasing decisions. By partnering with influencers, brands have found a productive way to sell. Influencers have gained enormous relevance thanks to their simple wayofRead more
Novak Djokovic, Venus Williams, and Jeon Somi are just some of the stars who star as ambassadors for Lacoste's newest brand, "Play Big." In this new commercial, the crocodile brand explores uncharted territory and puts art at the center of everything. Play Big is the new campaignthat... Read more