We know that the new digital age has had a significant impact on global society in recent years and has, in turn, drastically changed people's consumption habits. These changes have significantly altered marketing strategies, which now focus more on digital platforms than on traditional advertising methods.
That is why Anunciart offers a good marketing strategy on platforms such as social media or LED screens for stores and places such as hotels, which is a more economical and reliable way to build loyalty among a large audience.
LED screens
Our LED displays as an efficient way to attract new customers and build loyalty
We know that the use of advertising on LED screens has been gaining ground compared to traditional billboards, making this digital platform a target for elaborate visual marketing strategies.
Using high-quality videos, rich images, and more elaborate content, we have many advantages, including:
- Make a big visual impact on potential customers because these platforms allow you to play videos or dynamic images with high brightness and luminosity.
- Compared to traditional illuminated billboards, LED screens consume less electricity, do not produce heat (therefore, there is no loss of quality), and have a much longer lifespan than traditional billboards (this will depend on the service provider).
For example, our screens have an average lifespan of 120,000 hours.
- Due to the ability to display dynamic ads, companies can better position their image and corporate brand.
- Another advantage of our screens is that they allow ads to be modified and customized instantly via mobile devices. In contrast, making changes to ads on traditional billboards requires time and money.
Our LED screens feature technologies that automatically adjust brightness and luminosity. With this functionality, advertisements will be clearly visible from a distance, regardless of whether there is sunlight or not.
Indoor LED displays
These types of screens are designed for use in stores or shopping centers, although some companies also use them at events. Because they can display dynamic advertisements (videos, images, and moving text), they tend to attract more attention from people or passersby than static advertising.
In terms of advantages, this type of screen stands out for:
- Display large, high-quality multimedia content
- They are 10 times brighter than static illuminated billboards.
- They maintain their brightness and luminosity regardless of the intensity of sunlight in the location.
- They are available in different sizes, allowing this screen to adapt to virtually any location.
Outdoor LED screen
Also known as "Outdoor," these are LED screens designed for use on the exterior facades of buildings, shopping centers, and medium/large-sized businesses. They tend to capture the attention of numerous passersby, since unlike traditional static advertising, the multimedia content displayed on outdoor LED screens is remembered by people.
Outdoor LED screens are usually used on building facades or busy streets, such as Piccadilly Circus in London or Gran Vía in Madrid. They are mainly characterized by:
- Provide high brightness and illumination
- Resistant to weather variations such as rain or sun
- They have advanced remote apps that allow, among other functions, scheduling ads at different times.
That's why, as we always say, if you want your brand to be seen and followed, you should place it on our LED screens. You'll get endless views thanks to the content and the location where it's placed, as well as the quality and color of the screen.
LED screens
