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How to transform our weaknesses into an area of opportunity It should be emphasized that this strategy can generate different benefits for your company, business, or venture. Below, we will discuss everything from its definition to the advantages generated by its use and application. As mentioned above, this is an effort thatcan... Read more

COMMERCIAL PROPOSAL It consists of an annual dissemination and support plan. We set up a commercial structure so that advertisers have access to media channels that are in line with the current way of interacting with markets. The program provides timely information for analysis and greater effectiveness. We promote your brand on a daily basis, expanding youraudience. Read more

What is it and how can it be applied correctly? First of all, we must understand what we mean when we talk about communication and how it works. Communication is the act of expressing a message between two or more individuals with the aim of exchanging information through verbal or nonverbal language.Read more

NATIONAL AND INTERNATIONAL AIRPORTS AND WHY? First of all, how do these two differ? A national airport is an air hub that only handles flights within a region or country, unlike an international airport, which is usually located in major cities within a country, mainly its capital.Read more

How to stand out in the new normal? If you're wondering how to stand out from other brands, here's one of the options you can use to advertise effectively and maintain your market presence. You've probably already realized what our new normal is, where everything... Read more

MKT 2022 They will change the world Following the COVID-19 pandemic, global economic recovery has been very slow. However, it is expected to strengthen in 2022 and achieve the necessary upturn to restore millions of jobs. Digital marketing has been no exception, according to Grupo M inthe United States. Read more

PRESS RELEASE Third Anunciart Golf Tournament announced. It will take place on September 23, 2021, at the Zibatá Golf Course in Querétaro, sponsored by major companies in the Bajío region. At a press conference, Anunciat CEO Jorge del Villar provided details about the third edition ofthe tournament. Read more

ADVERTISING CAMPAIGNS ON BUSES IN QUERÉTARO The return to normalcy of regular transportation, such as buses in Querétaro, is an excellent means of advertising. This type of advertisement can be a medallion or an integral ad covering the entire bus. This mass media is very cost-effective compared to mobile billboards, spectaculars,andRead more

BACK TO BASICS TO IMPROVE OUR IDEAS FOR A BETTER FUTURE It is important to go back to basics, erase erroneous or unsubstantiated knowledge, and return to the fundamentals in order to make decisions with a higher level of thinking. The main thing is to know where we want to go, why we want to be there, and then howwe are going to get there. Read more

ADVERTISING AND MARKETING IN POLITICAL CAMPAIGNS 2021 MEXICO Political campaigns will be conducted differently this election year, supported by traditional mass media such as TV, radio, billboards, and any other media that does not involve direct contact with citizens. The new advertising approach that will play an important roleis... Read more