ADVERTISING AND MARKETING IN POLITICAL CAMPAIGNS 2021 MEXICO Political campaigns will be conducted differently this election year, supported by traditional mass media such as TV, radio, billboards, and any other media that does not involve direct contact with citizens. The new advertising approach that will play an important roleis... Read more
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The goal of all advertising is to get a message across to people in order to generate a reaction. Those who contract outdoor media hope that their service or product will have a profound impact on everyone who passes by their advertisement. And that could be hundreds of thousands of people. But how can you make your billboard, screen,or other outdoor advertisement stand out?