En tiempos de crisis, lo digital se consolida como el canal predominante por su capacidad de respuesta inmediata. Para este 2026, se estima que el 60% de la inversión publicitaria en Latinoamérica es digital. IA y Personalización Extrema: La inteligencia artificial ya no es solo una herramienta, sino un “miembro del equipo” que permite aRead more
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En un momento clave para la publicidad exterior, Grupo Anunciar anunció su expansión al mercado europeo con la comercialización de medios de publicidad exterior en Madrid. La participación de la empresa en FITUR 2026 permitió presentar un modelo publicitario enfocado en formatos urbanos de gran visibilidad, diseñados para alinearse con los flujos de movilidad deRead more
More than visibility, results: How Anunciart will become the driving force behind your sales by 2026
En el mundo de los negocios, existe una diferencia abismal entre “hacerse notar” y “vender”. Muchos canales publicitarios actuales se pierden en la métrica de la vanidad: miles de visualizaciones digitales que no se traducen en transacciones reales. Sin embargo, al mirar hacia el 2026, la publicidad exterior (OOH) se consolida como el medio másRead more
El Bajío no es solo una región geográfica; es el motor industrial y comercial de México. Con un crecimiento que desafía las tendencias nacionales, estados como Querétaro se han convertido en el epicentro de la inversión extranjera y el emprendimiento de alto nivel. Al mirar hacia el 2026, el panorama es claro: la competencia seráRead more
Carlos Rafael Mercado Casado In an environment where competition is growing and consumer attention is increasingly limited, the winning brands are those that plan ahead of the rest. This principle gave rise to the campaign "Invest today, make an impact in 2026 with us," a proposal by Anunciart that redefines the way in which companies, institutions, andbrandsRead more
Carlos Rafael Mercado Casado In a country that is constantly on the move like Mexico, brands need advertising strategies that adapt to the urban rhythm. With this in mind, bus advertising is positioned as one of the most effective strategies for connecting with thousands of people every day. With its constant mobility andpresenceRead more
Carlos Rafael Mercado Casado In an environment where outdoor advertising seems to be reserved solely for large companies, Anunciart is launching a proposal that redefines the rules of the advertising industry: "One day is enough to shine brightly." For the first time, any person, business, or project can appear on screens andpoints. Read more
Carlos Rafael Mercado Casado In the world of airport advertising, strategic spaces are highly valuable: spaces where the audience consists of people in transit who are receptive to their surroundings and have longer exposure times. In Querétaro and othercitiesRead more
Carlos Rafael Mercado Casado In our modern world, attention has become the most valuable resource, which is why billboards continue to be one of the most powerful advertising formats for generating mass impact. Their size, strategic location, and visibility make them an extremely effective medium for capturing theviewer's gaze. Read more
What's Coming in the New Visual Era Graphic design never stands still. It evolves with technology, collective emotions, and new consumer habits. As we move toward 2025, we see a fascinating mix of retro and futuristic, organic and digital, minimalist and maximalist. InthisRead more