Advertising on billboards has become very important in recent years. It is a very effective medium for everyone who travels daily on different avenues. Its great advantage comes from providing concise, brief information that does not distract you from your journey.
It takes 120 meters for this information to be captured by the driver, giving them 12 seconds to take in the most relevant information about the product in question. Some advertisements contain light, which is a plus for attracting attention.
The option is so good that investment in this type of advertising has increased by up to 4.5% compared to previous periods, due to its particular way of functioning, which continues to attract the attention of passersby.
Publipuentes are designed to provide high-impact advertising solutions on pedestrian bridges, connecting brands with local audiences in an effective and memorable way.
Advertising bridges value creativity, integrity, innovation, and responsibility for information, with the intention of leaving a memory in the mind of the passerby that evokes good situations.
Publipuentes are tested for everything
From inclement weather to people annoyed by a brand, this advertising campaign is largely protected by its location, height, and space, making it virtually inaccessible to anyone.
The visual impact of this product is wonderful, since the space it occupies is 100% visible, with practically no other images covering it or competing with it, giving the brand or product a privileged position.
Although outdoor advertising, the kind we see on city streets or outside shopping malls, is one of the oldest forms of advertising, over time it has been reinvented in terms of the strategies and methods used by those who employ it.
That's what we know atAnunciart, an agency specializing in outdoor advertising based in the city of Querétaro, with a growing list of services to offer companies in different sectors and locations throughout Mexico.
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